Deion Sanders just signed a new contract with the University of Colorado worth $54 million to remain at the helm of the football program.

Deion Sanders proved his worth in not just one, but two sports and continues to coach football today. Exactly what is his net worth?

Now that Deion Sanders' role has head coach of the JSU football team has come to an end, AfroTech takes a look over his accomplishments.

Deion Sanders coached at Jackson State University for three seasons, but he recently accepted a role at Colorado University for more money.

Ja Rule will be giving back to Historically Black Colleges and Universities (HBCUs) with the help of non-fungible tokens (NFTs).

NFL legend Deion Sanders and Aflac have teamed up for Close the Gap, an initiative that aims to address medical disparities in the U.S.

Pepsi will allow students and alumni to vote for their favorite HBCU and in turn the company will donate $25,000 to the winning school.

Coach D now works his magic off of the field! As he continues to work to revitalize the football program at Jackson State, Deion Sanders has helped to ink a deal with Pepsi to join forces with the Southwestern Athletic Conference (SWAC) as a major sponsor. Sanders’ first relations with the leading beverage company began in the mid-1990s and now Pepsi has become the primary beverage sponsor for all SWAC football and basketball championship games through 2023. In the midst of his first season as the coach for Jackson State, the Pro Football Hall of Fame cornerback can now add the role as a SWAC ambassador to his resume. According to USA TODAY, in a three-year deal, Pepsi reiterates its support for Historically Black Colleges and Universities (HBCUs). The deal is a component of the brand’s Racial Equality Journey which includes a series of initiatives launched in April 2020 by the company with a commitment of $400 million over the next five years. “This is kind of next level,” said...