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Web design is a booming industry and will only continue to grow as more entrepreneurs go online. If you want to start your own web design business, don’t get discouraged by the requirements you think you need to meet. You don’t need to enroll in an expensive web design course. As long as you’re willing to commit to your business and dedicate a lot of your time, having a lucrative web design business can be your reality. HOW TO START A WEB DESIGN BUSINESS IN 3 STEPS Starting a web design business is more than just choosing a company and domain name. Let’s get into the other important aspects of a web design business. 1. STAND OUT FROM COMPETITORS While the web design industry is teeming with opportunity, it’s also highly saturated with ambitious web designers like you. So it’s important to set your business apart from others. For example, if everyone else is selling “responsive”, “beautiful”, “professional”, and “affordable” web design services, you can sell “fast” web design. Some...
Gaining traction for new e-commerce or web-based startups can involve a growth strategy that ensures an increase in sales, moving products, and attracting new customers. While focused on web views and marketing, as a startup founder you don’t want to neglect conversion optimization. Conversion rate optimization focuses on converting mere traffic into actual paying customers. Here are six pro tips to help you boost your customer conversion rate: 1. Lower the Number of Abandoned Carts One way to gauge your conversion rate is to look into your abandoned cart stats. Heavy views and lack of sales could signal potential customers merely “window shopping.” A study conducted by Statista shows the average e-commerce cart abandonment is nearly 70 percent. To avoid abandoned cart syndrome, try getting rid of hidden fees. We’ve all been there. You get to the checkout page and boom, there’s an additional fee tacked on for shipping or a pesky transaction fee. Hidden fees can be a major turn off...