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Travis Scott will be donating millions to create a better future for the youth. TMZ reports the rapper is launching Project HEAL, a philanthropic undertaking that will pour $5 million into Travis Scott’s areas of interest where he wants to create change. This will include $1 million to support scholarships for Historically Black Colleges and Universities (HBCUs). Travis Scott will reportedly use his Waymon Webster Scholarship Fund to oversee, budget, and distribute the awards. “The Waymon Webster Scholarship Fund will grant $1M in scholarships to seniors at Historically Black Colleges and Universities who have reached academic excellence (averaging 3.5 or higher GPA) but who are facing the last-minute challenge of financial adversity in their second semester senior year and risk not graduating. The scholarships will help bring 100 HBCU students over the finish line, diploma in hand. This is the second year that Scott has supported HBCUs and represents a tenfold increase,” the...
Travis Scott’s commitment to Historically Black Colleges and Universities (HBCUs) is paying off! Billboard reports that the “Pick Up The Phone” rapper has been awarded for his philanthropic efforts of assisting students at HBCUs. He is one of five recipients to receive the honor at the Red Carpet Advocacy (RAD) impact awards, which aims to highlight those who “inspire purpose,” according to Billboard. In October 2020, Scott announced via Twitter that he would cover tuition expenses for five students who attended HBCUs. “AND I KNOW SCHOOL JUST STARTED AND I WANNA TAKE CARE OF 5 KIDS TUITION FOR THEIR FIRST SEMESTER OF SCHOOL!!! WHY NOT!!!!!” he said in a previous tweet. “5 KIDS THAT ATTEND A HBCU. Send me ur schools ya heard!!!” Scott also shared that this cause was near to his heart because his parents had previously attended HBCUs. His mother went to Prairie View A&M University in Texas and his father attended Grambling State University in Louisiana. Just a month after his call to...
Everything Travis Scott touches is lit. Just look back at his partnerships in the last year with General Mills, Hot Wheels, Fortnite, McDonald’s, and PlayStation. Courtesy Photo Now, the culture-defining rapper is linking up with Anheuser-Busch for his new brand, CACTI, a tequila-inspired agave hard seltzer. “CACTI is something I’m really proud of and have put a ton of work into. Me and the team really went in, not only on getting the flavor right, but on thousands of creative protos on everything from the actual beverage, to the can concept, to the packaging and how it is presented to the world. We always try to convey a feeling in our products,” said Scott in a press release. “I’m a big fan of tequila so I came at it from that angle, too. I’m really excited to put this out in 2021 and see other people be able to enjoy it.” The “Astroworld” rapper and his Cactus Jack creative collective worked closely with the brew distribution giant to create the flavors, packaging, ingredients,...
There’s a certain magic that comes with giving back to the city that raised you and Travis Scott is no stranger to this as he continues to do the unthinkable for the youth through his Cactus Jack foundation. The Houston native just announced the launch in conjunction with Houston’s third annual Travis Scott Day, created to celebrate the rapper’s contributions to the city that raised him along with his successful Astroworld Festival. The foundation has agreed to a multi-year partnership with the New School’s Parsons School of Design along with the city of Houston, according to Complex. Their first initiative includes the kickoff of the HBCU Waymon Webster program named after Scott’s grandfather. “Waymon Webster was a Dean of Prairie View A&M graduate school,” said Scott in a press release. “My grandfather wanted me to take it all the way through college, I feel there is a power in education so to be able to give someone the opportunity to fulfill that dream as my papa thought for me...
Travis Scott has now joined the PlayStation team. On Friday (Oct. 23), the company shared a video created by the rapper to kick off the partnership. He will serve as their new strategic creative partner. View this post on Instagram Meet the gang ReBuilt a office at the topfloor in Japan To chef up ??? Starring @dozie.kanu chair. A post shared by flame (@travisscott) on Oct 23, 2020 at 11:09am PDT According to REVOLT , the video, captioned by the Houston native read: “Meet the gang. ReBuilt a office at the topfloor in Japan. To chef up Starring @dozie.kanu chair.” It also features a few of the key people who worked on different aspects of creating the new PlayStation 5 console. “I’m really looking forward to being able to showcase everything that Cactus Jack has worked on with Sony and the PlayStation team,” said the “Sicko Mode” rapper in a statement. “Most importantly I’m excited to see how the PlayStation fans and family respond, and I look forward to running some games with...
Travis Scott straight-up turned tech up a notch on Thursday (April 23) when he performed “Astronomical,” a virtual concert on Fortnite. Over 12 million concurrent players joined the popular online video game to watch the “Astroworld” rapper give an otherworldly concert of hits, including “Sicko Mode.” Scott also debuted a new song, “The Scotts,” featuring his rap namesake, Kid Cudi. Over 12.3 million concurrent players participated live in Travis Scott's Astronomical, an all-time record! Catch an encore performance before the tour ends: https://t.co/D7cfd2Vxcc — Fortnite (@FortniteGame) April 24, 2020 The online show was outfitted in brilliant special effects and theatrics, much like a real-life Cactus Jack show. A behemoth-sized version of the Missouri City artist appeared at the center of Fortnite’s landscape, stepping over floating rollercoaster tracks, hurling lyrics while submerged underwater and glowing from an electrifying light show. It was more of a completely immersive...